Dec 21

11 Tips and Tricks to Build a Real Estate Website Design That You’ve Always Wanted

Pointers in Building Your Own Real Estate Webpage

real-estateOne of the crucial principles that you should always keep in mind when developing a real estate website design is the fact that your website serves as a direct reflection of you and your business. Just like you would not want to implement bad marketing material for your client’s listing, you won’t surely do it to yourself by having a poorly designed website. So if you are looking for tips and tricks in building a real estate website, here are 11 of them that can surely help you.

  1. Do it one step at a time. It is easier to enhance your website brick by brick than biting off the entire time on your list. Don’t force yourself too hard when starting to create your site. Everything done for the first time will need a learning curve. Always.
  2. Be very clear of your goal. At the outset, figure out what you want exactly from your site. Once you are clear about it, build your site according to that goal in mind.  
  3. Ask for feedback and review. One of the ways to improve your site’s function and design is by asking other people to critique your work. You may want to hire a third party company suited to do the job or ask someone you trust to check your work.
  4. Remove unnecessary pages from your site. Have a look at all the pages that you currently have in your website. Are they really necessary to have? If not, don’t hesitate to remove them. The less pages you have, the less confusion you’ll give your visitors while they navigate your site.
  5. Use colours appropriately. Colours can have big impact to the design and the especially to the visual perception of those who are looking at them. Check you site and see if the colours are too bland or too bold? One tip is sticking to one or two primary colors for your website.
  6. Use font color and size smartly. The font and their size should always complement with the overall design of your website to achieve a balanced and appealing appearance.
  7. Post relevant content. The major reason why people visit a site is to look for correct and updated information about something. Make it a goal to update your content regularly.
  8. Optimize your images. Gone are the days when search engine robots only crawl text data in website. Today, images and videos are also big factors in the algorithm’s classification of websites.
  9. Include testimonials. If you want your real estate website design look valid and human, consider adding testimonials from your past and present clients. This is one way for the visitors to validate the reliability and authenticity of the business.
  10. Add space for resources page. This may include tutorials, step by step guide in using a system, or frequently asked questions about your business that visitors can make use of in deciding whether to do business with you or not.
  11. Pay attention to your contact us page. Make your contact number prominent and your contact form easy to use.

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